2016 State of Social: Sports

April 5, 2017

Presented by Head of Sales EMEA, Adam Holt and Client Success Manager, Sheetal Saha.

Sports brands have historically outpaced all other categories in social co-viewing, fan engagement, and growth across social media channels. Learn about how sport is staying ahead with key trends for 2017 including live video and data-driven creativity.

This webinar includes:

  1. Key trends from 2016 and how to convert them to social strategies for 2017
  2. Global sport with benchmarking across global professional sports teams and leagues like the National Football League (NFL), La Liga, English Premier League, and National Hockey League (NHL)
  3. Fan engagement strategies for non-event day and offseason
  4. How to work with influencers to reach new audiences
  5. Best practices for using Instagram, the fastest-growing social engagement channel, with examples from franchises and sports media like Bleacher Report and ESPN


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