Blog & News

Which Superheroes, Collectible Toys, Geek Celebrities and more are Winning the Race to Comic-Con?

San Diego Comic-Con, one of the largest geek culture events of the year, is just around the corner and every geek, nerd, gamer and fan across various fandoms are on the edge of their seats. The long wait for the latest announcements and reveals is almost over. In honor of this celebrated event as well […]

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Explore Social Media Partnerships with Shareablee’s Branded Content

Since its launch at Facebook’s F8 Conference in April 2016, branded content has become a highly leveraged technique for generating brand awareness and audience reach. It is a creative tactic that allows you to connect with audiences of other brands who have a strong affinity you. Just last month, branded content alone within the US, […]

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Improve Video Performance With Shareablee’s New Video Power Index (VPI)

As video content continues to grow across industries, measuring and understanding performance has never been more important. Just last month, 33% of user engagement was on video content and that video content made up only 9% of total content posted across all platforms. With this evolution in user behavior, companies need a better way to […]

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Championship Winning MVP Sees Unusual Drop in Social Engagement

Last week, the National Basketball Association hosted its final championship game, with the Cleveland Cavaliers against the Golden State Warriors. It was an important week for the NBA; Kevin Durant made history, winning his first ever career championship ring as a Golden State Warrior. The entire NBA community were both stunned and excited when Kevin Durant […]

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Aetna’s Social Media Director Talks Social Strategy, Co-branding & More

In a Q&A at Shareablee, John Murphy, Director of Social Media at Aetna, sat down with our VP of Client Services, Naomi Kent, to discuss global brand channels, the correlation between social media and sales, co-branding and crisis management. Murphy also spoke about how he uses Shareablee data to inform Aetna’s social strategy. *These views […]

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Who’s Winning the Tony in Social?

Shareablee has been watching how the 2017 Tony Award nominees fare with audiences on Facebook, Instagram, and Twitter in the Best Musical, Best Play, Best Revival of a Play, and Best Revival of a Musical categories. Results weren’t necessarily what we expected in the timeframe from when the nominees were announced through May 30. The […]

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Orange is the New Black and Pretty Little Liars top the Video Power Index: Top U.S. Streaming and Primetime TV Shows

Yesterday, Cynopsis Media published our Shareablee Video Power Index for the top 10 U.S. TV Primetime TV Shows and Streaming Shows for the week of May 8th, 2017. With video content dominating more than 70% of consumer engagement  in TV, Shareablee has put together a new way of valuing the influence and impact of video content  on social […]

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New York Industry Summit on Social Media Monetization

by Nathalie Nuta Last week, we held our first Industry Summit discussing the Future of Social Media Monetization lead by our founder and CEO, Tania Yuki. During the first quarter of 2017, Branded Content posts made up .5% of all U.S. posts, while driving 81M Total Actions for the quarter. There is a lot of […]

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Q&A: Staying Engaged When There’s No Game

By Nathalie Nuta At our State of Social: Sports Webinar last month, Sheetal Saha, Shareablee’s Customer Success Manager, interviewed Nathaniel Uy, Bleacher Report’s Senior Manager of Analytics, to discuss fan engagement strategies when it’s not a game day. Uy and his team at the sports news website are responsible for making recommendations to the content […]

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ESPN, Food Network and AMC top Shareablee Video Power Index

As a follow up to the launch of the Shareablee PowerRankings™ and U.S. Media 100 Index™earlier this week, in today’s Cynopsis Media newsletter, Cynopsis published our Shareablee Video Power Index for Top U.S. TV Networks in Q1 2017 and Top U.S. TV Shows April 12-23, 2017. With video content dominating more than 70% of consumer engagement  in […]

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