Blog & News

The 59th Annual Grammy Awards: Strong Social Media Presence Coupled with Minor Growth in the Traditional Ratings

Yes, there is something that can actually beat The Walking Dead on AMC. Music’s biggest night, The 59th Annual Grammy Awards, airing on CBS and featuring five wins for Adele (including the top categories of Album, Record and Song of the Year ), swept the night of Sunday, Feb. 12th, as expected, in the traditional […]

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Super Bowl LI: The Stats and the Social Media Impact

By Marc Berman In one of the most stunning upsets in the history of the Super Bowl, Fox Sports is touting New England’s 34 to 28 victory over Atlanta in Super Bowl LI as the most-viewed program in television history. A total audience of 172 million viewers tuned in for all, or part, of the […]

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Top Brands on Social in 2016

By Alla Bryne That’s a wrap on 2016! As we move into 2017, let’s take a look back at which brands performed the best on social media last year. Companies from publishing, sports and recreation, TV networks, consumer goods and retail industries all made the top 10 list National Geographic topped the list with more […]

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Biggest Social Stars of 2016

By Alla Bryne From reality TV stars and supermodels to athletes and politicians, we take a look back at the most engaged public figures on social media. See if your favorite celebrity made the list. The top 10 celebrities on social ranked by total actions were Kylie Jenner (1.8 billion), Justin Bieber (1.3 billion), Ariana […]

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Social Trends at CES

The Consumer Electronics Show in Las Vegas wrapped up this week. From robots to Razer, we break down what everyone was buzzing about on social media. A laundry-folding Robot? Sign us up! The bot called Laundriod , which can sort and fold clothes, was one of the most talked about products at CES, especially among […]

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Biggest Social Trends of 2016

From the U.S. presidential election and Brexit to the summer Olympics and Zika outbreak, 2016 was a wild ride. There were also some major developments in social media – most notably the popularity of live video, Instagram stories and emojis. Let’s take a look at the features that dominated social media this year. Live Video […]

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DIY Stores Among the Most Socially Active Retailers

As the holiday shopping season wraps up, we examine why smaller DIY and home improvement stores are outperforming major retailers on social media. The trend toward crafting and do-it-yourself projects seems to resonate with shoppers across social networks.

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DIY Stores Among the Most Socially Active Retailers

By Alla Bryne As the holiday shopping season wraps up, we examine why smaller DIY and home improvement stores are outperforming major retailers on social media. The trend toward crafting and do-it-yourself projects seems to resonate with shoppers across social networks. In November, Hobby Lobby, Lowe’s Home Improvement and Michaels Stores ranked amongst the top 10 […]

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Window Into the Future of Social Video

When looking at the future of video on social media, branded video and Facebook Live are at the forefront.

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Window into the Future of Social Video

When looking at the future of video on social media, branded video and Facebook Live are at the forefront. In a webinar examining social video measurement , Shareablee Founder and CEO, Tania Yuki, addressed the latest developments and how to capitalize on them. Let’s take a closer look at some of the findings. Branded Video […]

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