Blog & News

Which Brands Scored with FIFA’s Audience on Social?

In the first half of 2015, brands in the Sports Industry received more than 2.6M actions, on average. FIFA, in particular, received a 32% growth in total actions on Facebook in June compared to January 2015. In light of the FIFA Women’s World Cup, which concluded on July 5 th , Shareablee took a closer […]

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Spotlight On: Chobani #PlainInspiring

by Tracy David In this new ‘Spotlight On’ series, we feature best practices from successful social campaigns from leading brands around the globe. Chobani entered the Australian market in late 2011 and quickly became one of the fastest growing yogurt brands in the country ( Chobani, Warc Prize for Social Strategy 2015 ). But, by […]

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Shareablee Exclusive Series: Funny or Die

by Kara Lawson Funny or Die has seen a 123% growth in total social actions (sum of all likes, comments, shares, favorites and retweets across Facebook, Twitter and Instagram) since January 2015, outpacing the overall Publishing industry’s 19% growth. In light of its massive success, Shareablee conducted a Q&A with Funny or Die’s VP of […]

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The Social Impact of Emojis

Over the past year, emojis have marked their territory on social, and have evolved from being solely used via text messages to becoming an integral part of social media content for many brands and properties worldwide. In 2014, one of the top five brand tweets by engagement was from Bud Light and included 86 emojis. […]

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Shareablee Exclusive Series: Daniel Wellington Watches

Launched in 2011, Daniel Wellington, a young, leading global watch brand, has seen massive growth both in social engagement and followers on Instagram in the past year– total actions grew by a staggering 1,149% from June 2014 to May 215, and the brand recently reached more than one million followers. What’s driving the brand’s social […]

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Winter/Spring 2015Television Social Wrap-Up

Shareablee has conducted an analysis from January 1 to May 31, 2015 to measure which new winter and spring TV shows generated the most social engagement during their first season. The 2015 new U.S. Winter/Spring TV premieres garnered 44.6M total social actions across Facebook, Twitter and Instagram, a 175% growth over the total social actions […]

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Social Best Practices in U.S. Sports Industries

by Karen Mendoza Shareablee conducted an analysis to view some of the best practices and key social strategies used by professional sports leagues and entertainment, in light of recent, popular sporting events that have generated high levels of audience engagement in the past two months. We chose to measure from March 29 th , to […]

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Shareablee Exclusive Series: Dogs of New York

Over the past year, Instagram has seen tremendous growth in audience engagement, increasing by 100% among US brands from Q1 2014 – Q1 2015. Shareablee is launching a new blog series consisting of Q&As with popular Instagram accounts, both personal and business. We will discuss the goals, key social strategies and best practices that have […]

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Social Best Practices from Local TV Stations

by Gloria Stitt A few weeks ago, Shareablee conducted a webinar on the State of Social in Local Media in which we identified industry-wide trends as well as best practices. After the webinar, we released an article discussing the key trends in the Local Media space. This post is Part Two, and looks at best […]

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Social Best Practices From Top US Brands in Q1 2015

We are often asked if the social media industry is slowing down. Based on the significant growth numbers coming out of Q1 2015, the answer is not at all. People engaged with US brands’ content across Facebook, Twitter and Instagram a total of 13 billion times in Q1 2015 alone, and US brands saw a […]

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