Published on Apr 1st, 2019
by Tania Yuki
It's finally here - our inaugural Summit INTERACT, which will be happening in NYC on May 3rd bringing together marketers, researchers and innovators from all around the world. Onstage we will have some of the best thinkers, doers and disrupters in the social media space, and I couldn’t be more excited to be having this conversation live with so many of you.
At INTERACT we will be covering many important topics including Digital Storytelling in the Branded Content Economy, Multiplatform Measurement and Advertising Effectiveness, Influencer ROI and Attribution for Social Media Marketing – and we have brought together the best speakers in the world to share their experiences and lessons learned navigating the ever changing mobile/social landscape. We will also be unveiling some new products and a whole new Shareablee experience – designed to further democratize action-oriented tools, to help you place data at the heart of your business practice.
Confirmed speaker companies include: Warner Media, Prudential, Facebook, the NBA, Weber Shandwick, Omnicom Media Group, BuzzFeed and many more. (Register HERE before 4/7 to save $100.)
We all have a big year ahead and I know that the role of data, and how to make data successful in your organizations is top of mind - I look forward to seeing you there!
In other news, our new Influencer Discovery platform – new and improved with over 10M creators added! – will be rolling out shortly. I personally didn’t know there were that many people in the world independently creating content across Facebook, Instagram, Twitter and YouTube on a regular basis, but there you have it. Particularly as marketers continue to debate and explore the benefits of working with Macro vs more micro or hyper local influencers, we believed it was right to vacate the center and open up our measurement to the full feed, so you could have everyone at your fingertips in an objective, and transparent way.
Thanks for reading! See you at INTERACT!