Category: Best Practices

Fullscreen & Shareablee Report: Online Influence Isn’t What It Seems

Based on Trust, Engagement Rates, and Influence, True Digital Creators Offer Greatest Impact for Brand Partnerships March 28, 2018 LOS ANGELES–(BUSINESS WIRE)–Fullscreen, a global leader in social-first entertainment and branded content, in partnership with leading social analytics firm Shareablee, announced new research today that takes a deeper dive into what types of influencers – based […]

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Ricky Martin’s ‘Fiebre’ Performance Rules Top Facebook Live Videos Chart

Martin leads Claudia Leitte, whose videos from Brazilian Carnival take Nos. 2-4. Ricky Martin’s new single “Fiebre” has made a splash on the Billboard charts since its mid-February release, debuting at No. 27 on the Hot Latin Songs chart dated March 10, and now the track helps the Latin star to another chart peak — this time at No. […]

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SHAREABLEE FACT PACK: STATE OF SOCIAL MEDIA IN 2017

In 2017, social engagement for the average U.S. brand grew 20% year over year across Facebook, Twitter and Instagram. Twitter and Instagram captured a majority of the growth in engagement, both increasing by 34%. Twitter increased from 2.5 billion actions in 2016 to 3.4 billion in 2017, and Instagram increased from 30.2 billion actions in […]

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Intel tops Olympic sponsors for Facebook, Twitter engagement thanks to drones

Dive Brief: Intel’s social media posts centered around its drone technology earned the highest Facebook and Twitter engagement during the Winter Olympics among global sponsors, followed by posts shared by Alibaba Group, according to data from social media and analytics firm Shareablee provided to Marketing Dive. Omega Watches had the strongest engagement on Instagram, the group […]

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‘Black Panther,’ ‘Thor’ Win Twitter, Instagram And Facebook, Leave ‘Star Wars’ In The Dust

Superhero movies rely on the strengths of their superhuman leads, but social media success depends on vigilant fans and smart campaigns. To add to Black Panther’s growing list of wins, which includes approaching the $500 million worldwide box office mark, we can now add social media slayer. Black Panther out-socialed even Star Wars: The Last Jedi, and this is for […]

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Branded video creators see 29% jump in Facebook engagement in 2017

Brief: The top 50 U.S. media companies saw video engagement rise 29% last year to 96 million across the 35,000 videos they posted to Facebook, according to a Shareablee study shared with Mobile Marketer. BuzzFeed and Turner were the top two video producers on the social platform by total engagements, a combination of viewers’ reactions, shares […]

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From the Golden Globes to the Grammys, #TimesUp campaign drives over 101 million actions in January

“An idea is like a virus. Resilient. Highly contagious. The smallest seed of an idea can grow. It can grow to define…or destroy you.” -Ziad K. Abdelnour NEW YORK, New York (SHAREABLEE) — The study of ideas flowing through social networks is nothing new. Computer scientist Alex “Sandy” Pentland, who is also known as the […]

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Super Bowl Advertisers Ditch Politics — And It Resonates

Super Bowl advertisers may not have had a ring and a parade riding on the game, but the stakes were high. With NBC charging an average of $5.05 million for a 30-second spot (the network will make over $500 million on the game) and millions more spent on celebrity endorsements and production, brands shelled out big bucks with […]

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For Effective Instagram Marketing, Create A Closeness

With 500 million daily users, the marketing appeal of Instagram is hard to ignore, but any organic reach is saturated. Discovery, engagement and conversion can feel hit or miss among a sea of photo filters, but it doesn’t have to be—and it all starts with mindset. “Treating Instagram as if you’re communicating with somebody you […]

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Shareablee’s Founder & CEO Shares Tips on Taking Your Business to the Next Level

January 21, 2018 – Are you looking for ways to take your own business to the next level? Tania Yuki, the Founder and CEO of Shareablee, and Steve Strauss, senior small business columnist at USA Today, explain why you should focus on being “the only” and not “the best” in your field and why you should […]

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