Category: Best Practices

Social Best Practices of Shareable Content, Part 1: Social Currency

by Jack Weinstein Ever think about why you click “share” on Facebook? We wondered, too. In an effort to better understand what makes content shareable, we conducted a study to find out. Sharing is the most coveted of social actions. It’s also the most difficult to achieve, especially with increased competition in a consumer’s News […]

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Social Best Practices: Moments That Matter

In this final installment of Shareablee’s three-part series on the social best practices from H1 2015, we examine key strategies that can be learned from the Sports category. So far in this series, we have addressed the state of social in the U.S. for H1 2015 overall, as well as how emojis have driven social […]

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Social Best Practices: Emojis on the Rise

This is the second installment of our three-part deep-dive series on the social best practices that can be learned from top U.S. brands. The first post in the series addressed the 52% growth of U.S. brands in H1 2015 compared to H1 2014. In this post, we will show how emojis have continued to drive […]

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Social Best Practices From Top US Brands in Q1 2015

We are often asked if the social media industry is slowing down. Based on the significant growth numbers coming out of Q1 2015, the answer is not at all. People engaged with US brands’ content across Facebook, Twitter and Instagram a total of 13 billion times in Q1 2015 alone, and US brands saw a […]

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Social Best Practices for the Automotive Industry

We recently presented the Shareablee State of Social: Automotive webinar , showing that social share of voice grew 28% from January 2014 to November 2014 amongst Automotive pages. Twitter experienced a dramatic 224% audience engagement growth, Instagram grew 178% and Google+ increased by 99%. However, engagement for all other categories grew by 102% in the […]

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