Category: Celebrities

Public vs Private: Brands on Instagram

Apple Martin has a private Instagram account. Her mom, Gwyneth Paltrow, has a very public account (with 5.3M followers). “Mom we have discussed this,” Apple commented after Paltrow posted the shot below yesterday. “You may not post anything without my consent.” The actress defended her post, playfully shouting, “You can’t even see your face!” The […]

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BuzzFeed’s Coverage of Dawson-Adams Engagement Super-Engaging

Shane popped the question. Ryland said yes. And with an article subhead like “The announcement came days after Shane was involved in a controversy where he was forced to deny he’d had sex with his cat,” you know BuzzFeed’s coverage is way ahead of the pack in terms of social engagement. Check it out HERE. […]

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Lori Loughlin Deletes Twitter and IG Accounts

Via Reuters: BOSTON — Federal prosecutors charged 50 people on Tuesday in a $25 million scheme to help actresses Felicity Huffman and Lori Loughlin, CEOs and other wealthy Americans cheat their children’s way into elite universities, including Yale and Stanford. Federal prosecutors in Boston charged William “Rick” Singer, 58, with running the racketeering scheme through […]

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Will You Accept This Rose? (The Elusive Influencer Retweet)

by Robert McEvily ABC’s “The Bachelor” airs its big finale tonight. No spoilers here; I haven’t even caught up with last week’s episode yet. It’s a guilty pleasure, and so are the tweets and Instagram stories of comedian David Spade, who has a habit of posting very funny content while The Bachelor airs in the […]

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Queen Elizabeth’s IG Post Outpaced by Follow-Up Video

by Robert McEvily The Queen has some serious Instagram mojo. Her first post – at age 92 – landed yesterday, and took off like a rocket. May only be a matter of time before she launches her own IG account. (She used The Royal Family’s account to make the post, which showed a letter sent […]

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5 Things to Consider When Selecting an Influencer

by Robert McEvily  (but mostly ripped off from Tania Yuki’s work) Okay, not gonna bury the lead here. The five things to consider when selecting an influencer are: Efficiency, Virality, Scale, Velocity and Consistency. Let’s break this down, y’all. (And I’ll mix in some slides for good measure…) For Efficiency, the metrics to consider are: […]

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Conan Ups His Social Game (and So Should You)

by Robert McEvily So I’ve been poking around inside Shareablee’s PowerRankings, learning the ropes and getting my head around all its capabilities. Out of sheer curiosity, I compared the late night talk show hosts. Now, this is just the hosts themselves – their personal Instagram accounts, Twitter accounts, etc. This doesn’t include the social media […]

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The Oscars, Twitter, and Our New “Influencer Discovery” Tool

by Robert McEvily Kevin Hart, who was supposed to host last night’s Oscar ceremony – but who pulled out after sincerely apologizing to the LGBTQ community regarding homophobic comments he made in 2011 – has 34.9 million followers on Twitter. Show producers Donna Gigliotti and Glenn Weiss decided to forgo a host entirely. While watching […]

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The Year of Social, Dangerously

By: Tania Yuki, Shareablee Founder & CEO October 8, 2018 It’s been a weird year for social media to say the least. After the hangover of scandal after scandal, it might be tempting – and candidly easier – to keep hiding under a rock waiting for things to ‘get back to normal’, or to ‘wait […]

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The 10 TV shows people are talking about the most right now

Summer is usually a slow time for television, but that’s changed over the years. In the age of peak TV, there’s always something good to watch. And this summer is jam-packed with great shows people can’t stop talking about. To find out which summer shows have most captured fans’ attention, Business Insider teamed up with Shareablee, […]

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