Tag: Fashion

Top Olympics Branded Social Content Uses Similar Strategy to Drive Engagement

The most-engaged Olympics branded social media content has one thing in common: they don’t mention the Olympics. Instead, brands use subtle references to the 2016 Summer Olympics in Rio de Janeiro, Brazil, with their products. Chobani produced one of the most-engaged Facebook posts related to the Olympics since they began last Friday by invoking the American […]

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3 Takeaways from Fashion Week Season

by Jack Weinstein and Kara Lawson Brands looking to stand out on social should take a cue from the winners of 2016 Spring-Summer Fashion Week season. A number of social strategies were on display during the Fashion Week season, which ran from Sept. 10 to Oct. 6 in New York, London, Milan and Paris. Whether […]

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