Tag: Netflix

Positive Return Socially for Fox Drama Empire

By Marc Berman In return news, Part 2 of the third season of Fox’s Empire finished fourth overall in total social actions based on the rankings for the week of March 20, according to leading social media measurement platform Shareablee, Inc. Empire had 1.6 million total actions, with 150 posts (and 36% of which was […]

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What Makes Content Shareable: Vol. 2

Our most recent webinar reprised a study that we released last year about what makes Facebook content shareable . We followed that up with a blog series that identified the social best practices of the four drivers of shareability: social currency , emotions , usefulness and storytelling . Still, we wanted to dig deeper. So […]

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Superhero Showdown: Comic Book Adaptations Dominate Social TV

by Matthew Chernov Last week, we broke down which movies adapted from comic books performed the best on social media. This week, we take a look at the influx of TV shows now appearing weekly on the small screen and streaming services. Campy TV series like “Batman” and “The Incredible Hulk” eventually gave way to […]

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The Social Impact of ‘Making a Murderer’

by Jack Weinstein Now that the frenzy about “Making a Murderer” has subsided (for now), we wanted to take a look at the social impact of the hit Netflix documentary series. If you’re not familiar with the show, go watch it. NOW! Seriously. We’re huge fans, if you couldn’t tell. But if you’re stuck at […]

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Unpacking the Social Viewer: TV Best Practices

We presented the State of Social: TV 2015 webinar on Dec. 15. If you missed it, we’ve highlighted some of our favorite insights and the social best practices from the presentation. TV Industry Growth The TV industry generated 7.2 billion social actions (likes, comments, shares, retweets, dislikes and reblogs) on Facebook, Twitter, Instagram, YouTube and […]

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Social Best Practices from House of Cards

Netflix’s hit original series, House of Cards , came out with a social bang during its debut week, capturing 47% more social engagement compared to its debut week in 2014. This growth is driven by a 45% increase on Facebook, 14% on Twitter and 134% on Instagram. See the social best practices that House of […]

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