Tag: Tasty

3 Lessons that Recipe Videos Taught Us About Social Engagement

by Jack Weinstein The popularity of recipe videos on Facebook is undeniable. Through Q1 2016, four recipe producers were among the 25 most-engaged brands on Facebook, Twitter, Instagram and YouTube. And 24% of the year’s top posts are recipe videos. We wanted to find out why they were so successful and whether we could apply […]

Read More
Social Trends from the Top 25 Brands of Q1 2016

The four most socially-engaged brands might not surprise you, but there are three new additions to our quarterly Top 25 U.S. brand rankings—including two that didn’t even exist a year ago. Overall, brands generated 10% more engagement in Q1 2016 compared with the same time period last year. That growth was driven by a 21% […]

Read More