State of Social TV in 2019

What was it about?

    This event is closed, but checkout all the other things coming up!

  • Live Event

    CES 2020: The Power of YouTube, Instagram, Snapchat and Facebook

    January 6th, 2020

  • Webinar

    Year in Review: 2019 State of Social

    January 28th, 2020

  • Live Event

    Shareablee INTERACT Summit 2020

    March 13th, 2020

What was it about?

As the line continues to blur between TV viewing, mobile viewing and OTT, content creators are faced with new challenges around what to produce, where to distribute, and how to monetize video. Social media engagement and viewing is already an entrenched player when it comes to content discovery and audience retention… but is also finding important use cases when it comes to longer-format viewing on mobile devices, driving OTT subscriptions, and keeping viewers engaged between seasons.

In this session our Founder & CEO Tania Yuki, together with our Sr. Customer Success Manager Kaitlyn Harrison will detail:

  • The social performance of TV networks and shows, including fall season premieres and a recap of the trend
  • The impact and practices of key players such as Netflix, Hulu and Amazon when it comes to original scripted programming, and what lies ahead
  • The Future of Advertising in a world of time shifting and audiences trained on commercial free content (integrations, in video purchasing)

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