Tag: Media/publishing

Media Organizations’ Social Strategies Shift Since Last Olympics

SportsCenter has produced the most-engaged Olympics posts on Twitter and Instagram since the 2016 games began Aug. 5 in Rio. However, another media organization owns that distinction on Facebook. The New York Times posted the most-engaged overall Olympics-related content. Its video about what makes Simone Biles the world’s best gymnast, part of a special interactive […]

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Shareablee Ranks Top 10 Sports Media Brands in June 2016

ESPN tops Facebook, Twitter and Instagram to finish No. 1 Sports media brands 16% month-to-month engagement growth Shareablee today released a June 2016 ranking of the most socially-engaged sports media brands in the U.S. The ranking, which includes all sports-related media properties’ main flagship pages and ancillary pages, reflects a total of nearly 313 million […]

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The Top 10 Media Publishers for June 2016

The Huffington Post experiences most month-over-month engagement growth In June, U.S. media publishers generated more than 1.45 billion total social actions (likes, comments, shares, retweets, dislikes), a 2% decline compared with the previous month. Publishers’ engagement by platform was led by Instagram at 48%, followed by Facebook (47%), Twitter (4%) and YouTube (1%). The media […]

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The Top 25 U.S. Brands of Q2 2016

There’s a new top brand in social media. The NBA overtook National Geographic as the most-engaged brand on social. The league generated 313.1 million actions on Facebook, Twitter, Instagram and YouTube. That’s a 4% engagement improvement compared with Q2 2015, which bests the average U.S. brand. That growth was driven by a successful Instagram strategy, […]

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Top 10 Media Publishers, April 2016: The Dodo Soars

by Social Times Originally posted on Adweek SocialTimes with Shareablee data In April, U.S. media publishers accounted for 1.4 billion total social actions (likes, comments, shares, retweets, dislikes), with 670 million actions from Instagram, 655 million from Facebook, 58 million from Twitter and 15 million from YouTube (excluding views). The media publishing industry represented 22 […]

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What Makes Content Shareable: Vol. 2

Our most recent webinar reprised a study that we released last year about what makes Facebook content shareable . We followed that up with a blog series that identified the social best practices of the four drivers of shareability: social currency , emotions , usefulness and storytelling . Still, we wanted to dig deeper. So […]

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The Top SNL Host on Social

by Matthew Chernov Television changed forever on October 11, 1975, when John Belushi said the words “ I would like to feed your fingertips to the wolverines .” It was the first sketch of the first episode of NBC’s late-night comedy series Saturday Night Live, and audiences had never seen anything like it. After nearly […]

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3 Things I’m Excited About from F8

by Tania Yuki The Next Wave of Video: Live, 360 While audiences still matter, social video of the future will be less about optimizing for discovery and more about creating space for human connection and community. Rather than being the discussion at the watercooler the next day, the video experience is the watercooler—the proverbial campfire […]

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Social Trends from the Top 25 Brands of Q1 2016

The four most socially-engaged brands might not surprise you, but there are three new additions to our quarterly Top 25 U.S. brand rankings—including two that didn’t even exist a year ago. Overall, brands generated 10% more engagement in Q1 2016 compared with the same time period last year. That growth was driven by a 21% […]

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Ranking the Top 10 Media Publishers in March

by Jack Weinstein Tasty’s meteoric rise continued in March as the as the producer of video recipes experienced the most month-to-month growth among media publishers. The BuzzFeed-owned publisher generated 49.1 million total social actions (likes, comments, shares, retweets and dislikes) on Facebook, Twitter, Instagram and YouTube. That’s 30% more engagement than it generated in February. […]

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