Tag: State of Social

Unpacking the Social Viewer: TV Best Practices

We presented the State of Social: TV 2015 webinar on Dec. 15. If you missed it, we’ve highlighted some of our favorite insights and the social best practices from the presentation. TV Industry Growth The TV industry generated 7.2 billion social actions (likes, comments, shares, retweets, dislikes and reblogs) on Facebook, Twitter, Instagram, YouTube and […]

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Retail Brands Play to Their Strengths on Social

by Jack Weinstein We’ve identified some social best practices that brands in different segments of the retail category have used to generate the most actions (likes, comments, shares, retweets, favorites) on Facebook, Twitter and Instagram during the first few quarters of the year. We’ve also highlighted a few important trends among retail brands. These insights […]

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Spotlight On: Fashion Bloggers and Co-Branded Social Content

In this continuation of Shareablee’s Spotlight On series, we will analyze the growth of Fashion Bloggers and the social success that brands and publishers have seen through co-branded posts with these bloggers. In H1 2015, Fashion Bloggers captured 693 million total social actions (likes, shares, comments and retweets) across Facebook, Twitter, and Instagram, a 20% […]

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Social Best Practices from Media Brands

Shareablee’s Founder and CEO, Tania Yuki recently presented at L2’s Media (R)evolution Clinic on the best practices that brands can learn from top performing media properties. The media industry has seen significant growth since 2013, with social engagement for the Media Publishing industry increasing by 543% and TV growing by 395%. Media has also led […]

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The State of Local Media on Social

by Gloria Stitt Shareablee recently presented the State of Social: Local Media which addressed the core question: “Is social really an important piece to strategize about in the local space?” In 2014, social activity within the Local Media industry (specifically TV) grew 125%, a higher rate than the average US brand, which grew 108% in […]

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Social Best Practices for the Financial Services Industry

Shareablee recently presented the State of Social Financial Services webinar , showing that social share of voice grew 23% from January 2014 to October 2014 amongst Financial Services pages. Twitter experienced a dramatic 384% audience engagement growth, Instagram grew 134% and Facebook increased by 17%. However, engagement for all other categories grew by 126% in […]

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What’s The ‘Open Rate’ Of Your Social Content?

Your fans and followers have opted in to your brand’s communications, much like a social mailing list. But this mailing list is hard to reach, and many messages don’t make it through the “spam” filter. It’s difficult to imagine your wonderful social content ending up on the cutting-room floor of your fans’ consciousness or that […]

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