Tag: Super Bowl

Super Bowl LI: The Stats and the Social Media Impact

By Marc Berman In one of the most stunning upsets in the history of the Super Bowl, Fox Sports is touting New England’s 34 to 28 victory over Atlanta in Super Bowl LI as the most-viewed program in television history. A total audience of 172 million viewers tuned in for all, or part, of the […]

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Facebook Live, Co-Branded Campaigns, 360-video and VR… All Your Social Video Questions Answered

Shareablee founder and CEO Tania Yuki recently hosted a webinar with WARC called Best Practices for Social Video . We’ve already summarized the presentation by identify 3 key takeaways : creating useful content, identifying content partnerships, and embracing new and innovative formats like Facebook Live. But we continue to get questions about social video so […]

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The Top Auto Brands on Social

by Jack Weinstein Dodge emerged in 2015 as the top U.S. mass-market automotive brand on social media and it has kept accelerating this year. Through March 15, Dodge generated 5.2 million social actions (likes, comments, shares and retweets) on Facebook, Twitter and Instagram. Dodge led all mass-market auto brands with more than 3.1 million actions […]

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Top 10 Media Publishers for February 2016: BuzzFeed a Star on Twitter

Originally posted on Adweek SocialTimes with Shareablee data In February, U.S. media publishers accounted for 1.5 billion total social actions (likes, comments, shares, retweets, dislikes), with 707 million actions from Instagram , 702 million from Facebook, 61 million from Twitter, and 14 million from YouTube (excluding views). The media publishing industry represented 22 percent of […]

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Social Best Practices from Super Bowl Advertisers

by Jack Weinstein We could argue all day about which Super Bowl 50 commercial was the “best.” Instead, I’ll just tell you which brands generated the most engagement on social media. The Super Bowl is no longer a one-night advertising opportunity. In recent years, brands have used social media in the weeks before the big […]

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Super Bowl 50: Social Fan Showdown

by Jack Weinstein Fans of the Denver Broncos and Carolina Panthers have more in common than you might think. The two teams are set to square off in Super Bowl 50 on Sunday. But before they do, we wanted to see how their fans compare . So we evaluated the behaviors of each team’s engaged […]

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See Which Ads Won The Battle for Super Bowl Buzz

The Super Bowl is not only one of the biggest sporting events each year in the U.S. but is also one of the largest television events. The previous three Super Bowls had over 100 million viewers each ! Aside from being a big night for Seahawks and the Broncos, the Super Bowl also represents one of […]

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