Tag: The Grammys

The 59th Annual Grammy Awards: Strong Social Media Presence Coupled with Minor Growth in the Traditional Ratings

Yes, there is something that can actually beat The Walking Dead on AMC. Music’s biggest night, The 59th Annual Grammy Awards, airing on CBS and featuring five wins for Adele (including the top categories of Album, Record and Song of the Year ), swept the night of Sunday, Feb. 12th, as expected, in the traditional […]

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Grammys Sponsors Square Off on Social

by Jack Weinstein So who really won the Grammys last night? We’re not referring Kendrick Lamar or Taylor Swift, who took home a combined eight awards. We’re talking about social media. And not your favorite artists either. We evaluated the social media engagement on Monday night of the brands and publishers that sponsored the 58th […]

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The Social Red Carpet Season Wrap-Up

by Kara Lawson Shareablee conducted an analysis of the red carpet season’s biggest events on Facebook to see which brands, sponsors and advertisers dominated. Surprisingly, many sponsors did not publish any social content for the events they paid to sponsor. For example, at the Oscars, only half of the sponsors had any Facebook activity surrounding […]

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Top 10 Media Publishers for February 2015: Entertainment Weekly on the Rise

by Tania Yuki Originally posted on Adweek’s SocialTimes by Tania Yuki In February, U.S. media publishers accounted for 652M total social actions, with 439M actions from Facebook, 32M from Twitter and 181M from Instagram . This represents a 3 percent growth of social engagement for the category, compared to January 2015. Red Carpet Season Entertainment […]

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